Fiat Chrysler Automobiles NV (FCA) has appointed the head of its Jeep and Ram brands, Mike Manley, as CEO to replace Sergio Marchionne, who died on July 25, 2018. Manley and his management team will proceed with the implementation of the 2018-2022 Business Plan as presented on 1 June this year, a plan that will further assure FCA’s strong and independent future. Manley is the man behind the extraordinary success of the Jeep brand’s global expansion. Manley joined Chrysler in the UK in 2000 when the carmaker was part of Daimler. He was named head of Jeep at the time of Fiat’s acquisition in 2009, and led the transformation of the iconic American brand into a cash machine. Experts estimate that Jeep alone could be worth the entire $ 35 billion market value of Fiat Chrysler.
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